Bacardi Logo Evolution from 1862 to 2014

featured

Founded in 1862, and family-owned for seven generations, BACARDÍ is one of the most well-known rums around the world today. Originally known for its eponymous Bacardi white rum, it now has a portfolio of more than 200 brands and labels.

The new logo is a creation inspired by BACARDÍ bat hand-drawn designs from the early 1900s. It stays true to the integrity of the original symbol, which in Cuban and Spanish heritage represents good luck, good fortune and family unity.

 

bacardi-logo-evolution

Leave a Comment.